About the Author
Name: - Aashi Mishra
Designation:- Sr. Content Writer
Bio:- Aashi Mishra is currently working as a content developer with the Research Nester. An
electronics engineer by profession, she loves to simplify complex market aspects into
comprehensive information. She has experience of 3 years in this domain where she has
mastered in tech writing, editing, copywriting, etc.
Meta Description: New threat intelligence tools now use real-time data, machine learning, and even dark web monitoring to stay ahead. From AI to a zero-trust system, let’s explore how threat intelligence upgrades the cybersecurity system.
Threat Intelligence Market: Latest Trends That Upgrading Cybersecurity
Cyber threats are not slowing down, and threat intelligence is becoming more important than ever. Every day, hackers launch ransomware, steal data, and exploit weak systems, costing businesses billions. A 2023 report from the World Economic Forum shared that in 2021 alone, global cybercrime damages hit USD 6 trillion, and they even predict that the number will reach USD 10.5 trillion by 2025. With threats evolving this fast, old security methods aren’t enough anymore.
Thus, instead of waiting for an attack, companies now use real-time data to predict and stop breaches before they happen. New threat intelligence tools now use real-time data, machine learning, and even dark web monitoring to stay ahead. Governments and private agencies are using these tools to share the danger information faster and can detect threats sooner. Along with this, platforms, including MITRE ATT&CK and open-source feeds, are supervising security teams by providing intel to stop threats before they even appear. This blog explores the latest upgrades in threat intelligence and how they are helping keep digital spaces safer. With tech moving fast and risks rising, smarter threat intelligence might be one of the best shields we have today.
Latest Trends in Threat Intelligence Market Transforming Cybersecurity for the Better
Cyber goons are becoming intelligent and discovering the latest ways to breach security systems. Therefore, the global threat intelligence market is booming, the market researchers at Research Nester predicted that the market will reach a whopping 31.7 billion by 2037.
As cyberattacks, such as ransomware, phishing, and state-sponsored attacks, are increasing, companies are investing in smarter security systems to comply with stricter government rules and to prevent theft. To understand it better, let’s read on about the biggest trends happening in the industry in 2025 and beyond.
- AI and Machine Learning (ML) Leading: Becoming A Friend & A Foe
AI isn’t just for defense anymore; attackers use generative models to build phishing emails, deepfakes, tailored scams, and even malware. According to a recent report, a 1,265% jump in AI‑enabled phishing happened between late 2022 and late 2023. Meanwhile, Google’s Big Sleep AI reportedly stopped a cyber exploit autonomously, a sign that defenders may also gain from AI-powered threat intel tools. Recent data shows that 67% of security teams now use AI-driven threat intelligence. Moreover, various governments and private firms are teaming up to develop the best AI-enabled threat intel. Some most recent projects include;
- S. Department of Defense (DoD) just signed USD 200 million contracts with top AI companies like Anthropic, OpenAI, Google, and xAI in July 2025. They’re using these tools to help with national security, like spotting cyber threats faster and making smart decisions in defense systems.
- Trend Micro released a report in July 2025 showing that 81% of businesses are already using AI-powered threat detection tools, and 94% expect AI to increase cyber risks too. They found 7 new zero-day bugs in popular AI systems during a hacking event called Pwn2Own Berlin.
- Cybersecurity and Infrastructure Security Agency (CISA) in the U.S. published a playbook in January 2025 for how government and private companies should work together on AI-related cyber threats. It’s called the JCDC AI Cybersecurity Collaboration Playbook.
Governments are using AI to catch fake videos and false information spreading online. As cybercriminals use AI too, the race to outsmart them is heating up.
- Increasing Demand from Cloud-based Companies
As the working environment shifts towards a hybrid and remote working culture the the threat to fishing is also increasing. More businesses are moving to the cloud, but so are hackers. Threat intelligence platforms are now integrating cloud-specific data to track risks like misconfigured storage buckets or unauthorized access. A study done in 2024 projected that 85% of enterprises will adopt cloud threat intelligence solutions by 2026. Palo Alto Networks and Microsoft Azure, these threat intelligence providers, are improving their tools to provide real-time cloud threat feeds, helping businesses stay ahead of breaches. Here is detailed data on the recent projects of the threat intelligence will provide for providing to support cloud-based entities in 2025.
Company |
Project |
Focused Area |
Google Cloud |
Partnered with Accenture Federal Services to launch MxDR for Government |
AI-powered threat detection for U.S. agencies |
Microsoft Azure |
Expanded Microsoft Defender for Cloud with new AI threat hunting tools |
Multi-cloud threat intelligence |
Palo Alto Networks |
Boosted its Prisma Cloud platform with Precision AI for attack path analysis |
Cloud-native security & automation |
Check Point Software |
Rolled out advanced threat-hunting and zero-day detection across hybrid clouds |
Real-time threat visibility |
Moreover, (TCS) Tata Consultancy Services released its 2025 Cybersecurity Outlook in December 2024. It claimed cloud security and GenAI are top priorities for global companies.
- Zero Trust Models Appearing More
The old "trust but verify" approach is not applicable anymore. Zero Trust security means no one gets automatic access; every user and device must be verified continuously. But this only works with up-to-date threat intelligence. The integration of threat feeds into Zero Trust systems by companies, including Zscaler and Cisco, blocks suspicious activity instantly. Research in 2024 shared that 78% of organizations adopting Zero Trust saw fewer breaches. Governments from different countries are applying various actions to inculcate zero trust models. Here is the clearer data on the top 5 countries that are making efforts to adopt zero trust models.
Country |
Government-Initiated Activity (2025) |
U.S. |
DoD rolled out Thunderdome Zero Trust system, now live at multiple military sites |
Japan |
Launched Zero Trust pilot programs in ministries and defense tech labs |
U.K. |
Joined the Global Combat Air Programme (GCAP) with Zero Trust embedded in systems |
Germany |
Federal IT office adopted ZTNA for cloud services across ministries |
India |
Ministry of Electronics is pushing Zero Trust for the Digital India stack |
Also, in April 2025, the Zscaler Public Sector Summit showed how Zero Trust + AI is now the main security plan for many government agencies. Leaders from the Department of Justice and City of Alexandria shared how they’re using Zero Trust to protect data and support remote work. As remote work remains common, this trend is becoming a must-have for businesses.
Conclusion
Cyber threats won’t slow down, but neither will defense. Together, these three trends paint a big picture: the threat intelligence market is surging, doubling or tripling in size, as AI tools, cloud deployment, and zero trust systems align. The threat intelligence market is no longer optional; it’s the backbone of modern cybersecurity. What’s next? Maybe quantum-resistant encryption or AI vs. AI cyber wars. One thing’s certain: threat intelligence will be at the heart of it all.
Source: https://www.researchnester.com/reports/threat-intelligence-market/5138