After three years of pandemic disruption - Edinburgh Festivals are back: Event organisers unveil their importance
Amidst a crippling cost-of-living crisis, the festival season returns in full force, drawing millions to Scotland's capital
4th August marks the start of the Edinburgh Festival season, comprising the world-renowned Edinburgh Fringe, the Edinburgh International Festival, The Royal Edinburgh Military Tattoo, the Edinburgh Art Festival and the Edinburgh International Book Festival. With the festivals being disrupted by the pandemic over the past three years, this year marks the first that the events are back in full-force, and with the population of the Scottish capital doubling during the month of August, it beckons the question of how integral festivals like these are to the nation's cultural identity. Digby Vollrath, CEO and co-founder of events marketplace, Togather.com - which matches organisers to the nation's leading independent vendors - delves into the profound role that the Edinburgh festivals play. Amidst the challenges posed by the cost-of-living crisis, it is imperative that both the government and the public rally behind these festivals, recognising their significant contributions to society.
The Edinburgh Festivals have become synonymous with artistic excellence, fostering creativity and innovation in the performing arts, literature, and other creative realms. On average, reports show that there are about 4,000 performers at the Fringe each year. Drawing performers and artists from every corner of the world, these festivals act as a melting pot of ideas and perspectives, providing an essential platform for emerging talents and established artists alike, encouraging cross-cultural dialogue and nurturing artistic communities.
In the face of the cost-of-living crisis, the government and the public must recognise the invaluable contribution of the Edinburgh Festivals to British culture and society. In March, the UK government pledged £1.6m in support to the Festivals, which can bolster the festivals' long-term sustainability, ensuring they continue to flourish as beacons of creativity and cultural exchange. Equally important is the support of the public, as they attend performances and events, purchasing tickets that not only contribute to the festivals' financial viability but also reaffirm their position as a vital part of the nation's fabric.