Campbell argues that many local authorities don’t know what G-Cloud is – a lot of them think it's a product. In fact, only 70 councils surveyed could identify specific jobs or contracts they would use G-Cloud for. In just over 600 words, Campbell suggests that cloud services have the potential to revolutionise the public sector but G-Cloud isn't helping local authorities and councils to gain access to the leading edge cloud providers they need. Demand doesn’t necessarily create itself.
- CAMPBELL WILLIAMS, GROUP STRATEGY AND MARKETING DIRECTOR, SIX DEGREES
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