Photocaption: Winners of Best Applied Decorative/Packaging Product’ category at the IHMA’s Excellence in Holography Awards 2021.
An eye-catching basketball yearbook has won the ‘Best Applied Decorative/Packaging Product’ category at the Excellence in Holography Awards 2021, organised by the industry trade body, the International Hologram Manufacturers Association (IHMA).
The 2021 Naismith memorial Basketball Hall of Fame Enshrinement Yearbook features a number of holographic innovations to form a highly distinguished back and front cover design, created and executed by USA-based Hazen Paper Company. Hazen’ s edgeless Hazen-Lens technology was chosen to generate the pulsating play of light feature in front of a ‘brilliant’ radial burst of light-reflecting holograms, providing the impression of movement as the book is opened.
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