Innovative electronic security and fire products manufacturer, Elmdene International Limited - a subsidiary of Potter Electric Signal, LLC - used the recent Intersec event in Dubai to kick start ambitious plans for expansion in the Middle East during 2014 as it moves closer to signing long-term PSU (Power Supply Unit) deals with distributors for strategically important markets like Saudi Arabia and Turkey. Elmdene also announced steps to further strengthen its team targeting this critical region. In addition, the company reports that the quality of leads generated at Intersec 2014 was significantly higher than last year and, crucially, coincided with a welcome growth in on-stand footfall.
- TIM COMPSTON
- InfoSecurity
- Posted On